Forget Typing Search - "Try Voice Search"
"Voice Search is a New Wave in Search World"
With the advancement in Mobile and internet services, Voice-prompted searches are also gaining popularity among users. Ever since voice-activated assistants like Google Assistant, Amazon’s Alexa Apple’s Siri, and Windows Cortana, came into the picture, searches performed by voice commands have increased significantly. One of the recent studies says that by 2020, voice search command will take over 50% of all mobile and desktop searches. People who are having voice-command search gadgets at their home or any workplace are using it in their daily routine. This gives the clear indication that the future is all about VOICE SEARCHES.
In such a case, the online firms should consider the importance of "Voice Search" feature in their SEO enabled websites to rise in organic search rankings. The focus on SEO still stays imperative. This incorporates an appropriately structured and sorted out website with keywords enrich content and great load times will perform outstandingly on any search engine. Although, we have observed a great move to take into account this new rush of search method i.e. Voice Search. Almost forty percent of voice command searches extract information from a site's snippets and google indexing. And those who have voice command enriched keywords in the website will certainly gain an extra edge over others.
Why it's important for your Website?
The method for seeking data online has completely been changed. It's moving far from the basic relevant inquiry and heading nearer towards the Voice command Search. Indeed, Voice search is unquestionably the route ahead. Nowadays every cell phone is enabled with Voice Search help, and interestingly users are enjoying this feature too.
Voice Search Command isn't simply confined to cell phones only. Indeed, even PC' s offers the voice search option. Windows have Cortana as the Voice Search Assistant in Laptops and PC's whereas in phones like iPhone and Android has its own SIRI and Google Assistant as search helpers respectively. Statistics demonstrate that 20 percent of Google looks are voice-based and the numbers are relied upon to ascend to 50 percent by 2020. As compared to text search, the voice search are multiple times increasing within the internet community. Thus this is the time to change the out-structure of your website and develop it as per new SEO standards. And one thing that is necessary to understand is that these technological changes are happening to provide quick results in search pages. And these search results are happening because of Keywords position in the website. However, Presently keywords are never again just keywords. Keywords in the voice search world are long-tail+ keywords. The "plus" means to the conversational sentences that you have to include while moving towards conversational voice search keywords.
Conversational Sentences Keywords
Keyword methodology should now be conversational in nature and should be included in the website content body like how real individuals talk and make inquiries verbally. For that, one must think about the questions which the customers ask on phone to make inquiries about your product or business, at that point, begin archiving and recording the correct words they use when they converse with customer executives. When you have a list of inquiries and conversations of your clients, you would then be able to begin making content pages that attention on those more extended, increasingly phrases/questions search terms. When you have a list of inquiries and conversational questions of your clients, you would then be able to begin making content pages that emphasis on those more extended, progressively conversational search terms.
Merge Keywords+ in FAQ's
An extraordinary method to utilize the previously mentioned client information is to make FAQ pages that emphasis on those long-tail+ conversational keyword phrases. Try to inculcate all the similar keywords on the same page. Go for natural sounding inquiries and expressions rather than the old SEO keywords phrases you had used earlier. If you want to drag more traffic on your website, include more conversational keywords on every page and place with correct density. Here remember one thing, keyword density would be proportional to the number of the word appearing on every web page.
Straight forward keywords will disappear very soon, and hyper-specific keywords will play a big role in upcoming time especially in voice search like "Siri! where can I find the best chocolate cake near me". The inclusion of explicit semantic inquiries that individuals are asking in your web content pages cannot just enable your site to appear in voice search results, it can likewise expand your odds of showing up in a Google featured Snippet.
SEO going on Next Level
Voice Search will surely be the next wave in Search Engines world and the people who are adopting the same will earn the next level of search rankings only. It's time SEOs begin enhancing their website pages for this fearless of-the-art existence of voice search— so they will not be left alone in the organic ranking rat race.
Comments
Post a Comment